kmmcrafts Posted January 28, 2019 Report Posted January 28, 2019 Pretty sure this was sort of discussed in the past... Something I do is join up with other forums, FB groups or clubs.. I have interest in cars, tractors etc.. so I tend to be on many different car groups and forums online so this is quite simple for me to grab a few sales on something unique and particular to that specific interest ( car type ) etc.. I just wanted to show some results of how much interest you can drum up on these pages when you post something themed that goes along with what the group is about.. In this particular case.. This is a FB group for Nissan Z300 enthusiast.. I joined up a couple months ago and became a little active in the group to gain some exposure so don't just join the group to sell my clocks to them.. ( you don't wanna do that as it's rude... No different than new people coming here and have their first posting be a pattern request.. it's kinda frowned upon ).. Anyway long story short.. after posting on the site a bit I mentioned that since I was looking to buy a 300ZX project to build and couldn't find any good deals I decided to make me a wooden one until I find a real one.. Picture below is a screen shot of the interest I got in others wanting one.. I never said I was selling or that I would be selling.. I think that approach is rude and also fake.. I drum up some interest then mention how it takes ( I typically exaggerate it so they understand I'm not going to be selling them cheap ) 3-4 hours to make one clock.. But if there is interest I'd make 5-10 clocks but it might take me several weeks because the time it takes to make them etc.. Now... not all these folks interested will actually buy once they see the cost... but I take what I get off the bat.. then later on I can post and say I have about 5 of them that didn't get sold and want to move them.. so they're on sale now... Usually get a couple more sales this way.. Anyway this screenshot I removed names and pictures for privacy reasons.. this was only after about 6 hours after me posting and the screenshot only shows about half the comments.. I now have about 15 of these clocks sold.. and still getting some orders.. Like I've always said.. you can't just post pictures on etsy and expect to have shoppers buying you out of inventory.. You gotta go drum up customers in creative ways... Once this dies out a bit.. I'm all lined up for the newer model Z300 cars. on the groups now.. posting interest in the cars. Many times I get request for other types of cars doing this.. as someone has interest in other types of cars.. or a friend sees the clock that someone bought and wants one made for their type car they have interest in.. Plus doing this way... you can skip etsy and other selling venues fees and just send these people PayPal invoices.. then you only have the transaction fees Hope someone finds this selling tip helpful.. Be nice to see some others add some unique tips as well if you have anything to share.. jollyred and Tomanydogs 1 1 Quote
JTTHECLOCKMAN Posted January 29, 2019 Report Posted January 29, 2019 I sell pens and one of the biggest sales tactic is to always carry a pen with you. I have sold more pens out of my pocket by just pulling it out to use. Sold one to a banker about a month ago when I filled out a deposit slip. Sold a pen signing a credit card receipt when I bought a suit and some pants. This is a pen I sell the most by just showing because of all the computer nerds out there. I happen to post my latest items on a penturning forum and made a sale for the Mom's Craft room clock. Unexpected because I do not look for sales any more. But there are so many ways that are free to do some advertising. kmmcrafts, meflick, Ivan Nikolaev and 1 other 3 1 Quote
jerrye Posted January 29, 2019 Report Posted January 29, 2019 (edited) Agree with all of the above. In my 25+ year career of sales, I found that gaining interest in upselling was best done through not upselling. When the distributor I was with wanted to push logo floor matting, I would put in my case the logo matting swatches of the different styles on top of the color swatch books of the various mats. The first thing I would do with a customer was to remove the logo swatches and place them on the desk in front of my customer. I would then take a minute or so to "dig" through the case to get to the color swatch books. I can't think of many times the customer didn't pick them up and look through them, leading most to ask about logoed matting. The best sales opportunities often come from not selling, but from gaining interest. Kevin and John have figured this out. Edited January 29, 2019 by jerrye JTTHECLOCKMAN, kmmcrafts, Tomanydogs and 1 other 4 Quote
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