Hi Berry
For myself I enjoy wood working as a hobby and would never let it become a job. I have never gone into shows or tried selling online. I have sold a lot of my work but it's all been by word of mouth. The most popular item I've sold is the praying hands (sample is in my library) done in light or dark oak. Most people like this item because a family member has passed on. Most have been sold with photo frame for $85.00. They now sell for $125.00.
Another item that has sold well is the tri photo frame (sampled in library) for $150.00. Relegus items seem to be popular such as crosses.
I charge according to the amount of time put into each project. I'm not super fast in producing but I do care it's done and finished the best I know how.
My suggestion is do what you enjoy making the most. You will then do well at what ever you make and others will see the pride and workmanship you've put into your projects. They should then sell themselves. Wish you all the best.