For me it is religous items. Crosses, scences and portriats of Christ. Smaller items like letter openers, desk clocks and name plaques work well too. Towards the later part of the year, it is ornaments, especially personallized ones, and baby's first christmas. No matter how many I make, it is always fun. If you try a flea market or craft fair, make alittle sign that says custom orders accepted. That has always seemed to help also.