When I was in business in the Chicago area 2018, I was invited to be a vendor at a large trade show. They wanted $4,000 plus proof of a million dollars insurance. Decided to get a ticket and go around and talk to the other vendors to see what they thought. Large attendance, little sales of anything and most didn't come close to making the fee back or covering the other added expenses, table rental, electric, phone access charge for credit card charging, parking fees for vendors, plus area hotel. Required to setup day before and break down in 2 hours after show with a late fee per hour for security. Some vendors had thief over night even though ''security ' was on the floor all night. The convention center made a killing. The vendors got to talk to a lot of people and get their name out, but it cost them dearly.
Most people looked around and looked for demonstrations and samples, then went home and ordered from the internet, or contacted the vendor after on the internet. I 'THINK' these shows are dying like malls. Too convenient to get information and shopping online.
With COVID having ready made meal shipped and grocers shipped or delivered is a booming business. Thats odd too me. I thought picking up groceries was easy.
Vendors for these 'shows' setup full booths with large screen tvs, lighting, music, carpeting, complete structures for self supporting walls, more structures for hanging projections screens for animation. RJF